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I am a Design Researcher and Strategist. I co-create solutions for social impact.

I use human-centred design, sociology and communications to define complex problems, uncover insights, develop new knowledge and co-create holistic outcomes.


I always ask ‘WHY’


I arrive at an unbiased problem definition to build impactful and sustainable solutions.

I question inequity and power


I question my biases and acknowledge larger systems at play.

I create order out of chaos

I facilitate co-creation


I distill tensions, insights and opportunities via synthesis to offer robust recommendations.


I don't direct. I co-create with community partners and stakeholders closest to the challenge.

I use visualisation to tell stories

I listen and empathize


I use data points and visual models to share findings effectively.


I use qualitative and design research methodologies to collaborate and validate.

This is how I work

design research  service design 
human centred design  writing

 knowledge management   ethnography 

 communications    facilitation 

systems thinking 

I travel (10 countries and counting)
Learn something (Current obsession is ukelele)
Enjoy a good book 
Play sudoku competitively 
Write poetry (Mostly Hindi & Urdu)
Host game nights
Seek peace of mind (Yoga & Meditation)

When I am not working

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